02/06/2022
Pros and cons of using subcontracting as a market entry strategy
Subcontracting is a transfer-related market entry strategy. Here are the pros and cons of adapting a subcontracting strategy.
Market Entry Strategies
18/05/2022
10 tips for negotiations in a virtual meeting environment
With the transition to remote work comes the switch to largely “virtual” business meetings, and that means online negotiation is becoming a new normal that we need to study as a separate method of negotiation. A good place to start is to consider these 10 tips for how to conduct effective online negotiations.
19/11/2021
A guide to international negotiation
One of the most important skills to learn in business is negotiating. It’s an art that you must master to gain partnerships and clients, and…
15/11/2021
4 Questions to ask when creating content for international markets
Marketers know how difficult it can be to write brochures, landing pages, or ads that need to be translated into other languages. In an instance,…
13/10/2021
Why government funding is critical for Canadian businesses and how to plan for funding success
You may be aware that Canadian government grant and loan programs are common for strategic projects in Canada, helping businesses support project costs and meet their project…
30/07/2021
What is CUSMA? An overview of the trade agreement
[Updated May, 2024] In July 2021, Mary Ng, Canadian Minister of Small Business, Export Promotion, and International Trade, along with Tatiana Clouthier, Mexico’s Secretary of Economy,…
16/07/2021
Understanding the African Growth and Opportunity Act (AGOA): Event Recap
Officially enacted in 2000, the African Growth and Opportunity Act (AGOA) has shown promising results, with ITA (International Trade Administration) noting, “Since its implementation, AGOA…
16/02/2021
3 reasons why Africa is ripe for international business
According to Renaissance Capital’s Global Chief Economist, Charlie Robertson, in an article with the Atlantic Council Organization, Africa has weathered COVID-19 far better than other areas…
09/02/2021
A quick guide to international trade organizations
Trade-related organizations play a critical role in ensuring the viability of businesses all around the world. They set and create needed median standards for all…
05/02/2021
Demystifying market entry strategy: The three key parts of an effective ASEAN entry strategy
Geopolitical shifting and COVID-19 have reshaped and changed global markets. Looking forward, companies will need to adapt to these changes and resulting new norms by…